Eyetracking Case Study
Posted by Ryan Younger on Jul 16th, 2018 in Commercial Project
Abstract As part of the requirements phase of the Toyota Financial Services finance portal project an existing portal interface, based on a website using production code, was tested in line with the guidelines published in ISO 92411 (ISO, 1998). Qualitative and quantitative methods were used in a two-stage evaluation. Qualitative data was obtained using verbal protocol analysis – this method …